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PARADIGM SHIFT

By Maria Bürger

Art Installation 
2020



Artificial intelligence is one of the most controversial topics of our time: approval encounters rejection, euphoria encounters fear. How do these different perspectives compare?

The artistic VR experience „paradigm shift“ explores a changing relationship between the participant and a virtual assistant similar to Siri or Alexa. The virtual assistant accompanies the viewer’s journey through the scenario via a real-time dialogue interface. Over time, the assistant‘s attitude towards the viewer changes. The degree of control which the assistant transfers to the viewer varies accordingly: free choice turns to manipulation; authority to powerlessness.

UX Design | Programming
  








PARADIGM SHIFT
@ ARS ELECTRONICA GARDEN


Berlin 2021
#arselectronica21